Bauder Website

Improving customer communication 

Customer Profile

The Bauder Group is a market leader in the roofing industry and the second largest manufacturer of bituminous membranes in Europe.

With nearly 150 years of experience and expertise in the roofing industry, Bauder is widely recognised for both technological innovation and quality of service.

The Brief

Bauder needed a website that would enable them to provide customers and partners to subscribe to receive information updates or to request a meeting with a Bauder technical specialist.

Solution

To fulfill the requirements AWS configured the Intextra® Permission Emailer as a very cost effective way of capturing business enquiries, and of targeting marketing activity.

The entire web site is content managed using Intextra® allowing Bauder to create new sections and
content, and to edit the existing content whenever the need arises.
Intextra® modules are used to provide the following functionality;
• Permission Email Marketing
• News Desks
• FAQ's
• Registration
• Content management